A financial plan with at minimum a balance sheet, income statement and cash flow forecast is critical to managing and guiding a business. In order for the plan to be relevant, it needs to offer up clear information that stakeholders in the organization can act upon. A good financial plan also forms the foundation from which additional models and analyses can be developed in order to manage performance along business lines and departments.
Per unit planning is a key exercise that can help businesses formulate a realistic sales plan
Models and analyses naturally can differ across industries. For manufacturing, retail, consumer package goods (CPG), distribution companies and others, per unit planning is a key exercise that can help them formulate a realistic sales plan. Per unit planning assists the sales and marketing team with developing sales and revenue targets to meet the organization’s financial performance goals. It also feeds into analyses for measuring the success of product lines, sales channels, territories, etc. and identifying where any corrective action should be focused.